Fábio Assunção, Brazilian actor was the main character of this action and became known as Dr. Saulo, the therapist willing to tell the truth about all your facebook friends.Using Facebook Connect, your friends could participate in a short film with the actor. In the second season of this campaign, the participants had to act in front of the webcam face to face with Saulo. 4 winners earned a promotion with a short participation on a top Hollywood movie.